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partnerships
Articles tagged with "partnerships"
The Agent Trap: Why Founders Hire a Partner to Avoid Learning the Market
Founders hire a market entry partner before they know their buyer or their price. Here is the operator's rule for sourcing agent vs direct, and when to hire.
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The First Partner Who Says Yes Is Almost Always the Wrong One
Why the fastest yes in a new market is usually the weakest partner, how to read intent across Europe and Asia, and the three questions that separate real partners from card collectors.
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When Someone Offers to Open a Market For You, Assume They Are Buying It
Partners who offer to open a market are pricing your option on it. Rules from 20 years in Europe and Asia on distribution, exclusivity and equity terms.
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The Business Licence Proves Nothing: How to Actually Vet an Asian Partner Before You Wire Money
Registry checks and a signed MOU prove a company exists, not that it will perform. The behavioural due diligence sequence I use before wiring money in Asia.
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